J SPORTS Cycle Road Race Advertising Inquiries

En Ja

Why not advertise in J SPORTS
cycle-related content?

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I'd like to know what's on the menu before I put an ad.

I would like to know the unit price of JSPORTS advertisements.

Advertisements can be placed
from 100,000 yen.
Please check our media profile first!

Click here to download the J SPORTS Profile

*You will be required to fill out a questionnaire.

Deliver commercials during live and on-demand broadcasts of the Tour de France and other cycle road races and cyclo-cross events. Promotions can be tailored to the attributes of the viewer, such as reaching cyclists and people who love bicycles.

cycle image

Menu Example

  1. Commercial broadcasts during J SPORTS television broadcasts.
  2. Distribution of overlay advertisements within J SPORTS on Demand distribution.
  3. Shooting and production of television commercials and video advertisements.

Advertisements can be placed in a variety of media, including the J SPORTS general site, column news sites, online store Cycle Village, "Cycle DAREKURU?" and other media. The advertising menu and the segments that can be promoted differ depending on the media.

Menu Example

  1. Video ads and banner ads on the J SPORTS general website.
  2. Columns & news sites for collaborative articles and interviews.
  3. Event planning such as virtual rides, introduction of new product information, and YouTube distribution.
  4. Exhibit products in online store & conduct PR on air.
  5. Publication of coverage in the Cycle Village Wiki and prioritized display in PR quota.
  6. Conduct sponsee voting and campaigns in "Cycle DAREKURU?"
  7. Support the expansion of cycle tourism and inbound tourism using the Cycle Village.

Who are the cycling viewers of
J SPORTS?

2023 Tour de France Present applicant data reference. n=7,591

Probability of road bike ownership

Graph

28%

72%

Owner of a road bike

Non-owner of a road bike

Probability of participation in cycle-related events

Graph

26%

74%

Have participation experience

No participation experience

More detailed demographics in the media profile!

Click here to download the J SPORTS Profile

*You will be required to fill out a questionnaire.